3 Tips for Effective Car Wrap Text Design

If you are considering purchasing a car wrap to advertise your business, it can be difficult to determine where to begin. From colours and logos to content and text placement, there are many elements to consider when attempting to create an effective wrap. While colours, logos, and written content often receive the most attention, it is also crucial to consider the design of your text. Everything from the font you choose to the location of certain words and phrases can significantly impact the effectiveness of your wrap. As a leading provider of car wraps for all types of businesses and vehicles, the team at Wrap Guys knows how important text design is for every project. That is why we have compiled a list of 3 tips for effective car wrap text design to help you create a wrap that generates quality leads for your business.

Learn about 3 reasons to have your car wrap installed by a pro.

How to Ensure Your Car Wrap Text is Appealing and Readable

To ensure that your wrap is ready to read and understand, keep the following tips in mind when creating your design:

1. Prioritize Important Information

Some information on your wrap is far more important than other information. For example, your company name and contact information are more important than the long list of products you provide or your mission statement. Most viewers will see your vehicle wrap while they are driving, walking, or on public transit. That is why your company name, the solution(s) you provide, and your contact information need to be easily identifiable within a few seconds. This can be achieved by utilizing larger text for this information and by placing it in a central location on your vehicle.

2. Avoid Using too Much Text

While it may be tempting to use your wrap to inform viewers about every product and service your business offers, this is rarely an effective tactic. Most viewers will be deterred by a wall of text as they will not have any idea where to begin reading it. In most cases, viewers will look at your wrap, determine that it is too much effort to read, and direct their attention elsewhere. To avoid this, it is best to be direct and to the point, only saying as much as you need to.

3. Choose a Legible Font

Even if your content is well-written and strategically placed, it will not mean much if viewers have trouble reading the font. That is why it is always best to choose a neutral font that is easy to read from any distance such as Sans Serif or Calibri.

To learn more about our car wrap design and installation services or to discuss the details of your project, get in touch with the team at Wrap Guys. We can be reached through our online contact form and will be happy to answer any questions you may have regarding our services.